MOTO Development Group

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MOTO Development Group is a product design and technology development company with headquarters in San Francisco and an office in Hong Kong. It offers complete product development consulting, with services in business strategy, user experience, electrical engineering, mechanical engineering, software engineering, firmware engineering, vendor sourcing and manufacturing oversight in Asia. It also offers industrial design through a partner network.

MOTO was founded in 1991 by current CEO Gregor Berkowitz and current president J. Daniell Hebert. It is privately held.

Cisco Systems announced the acquisition of the company in 2010.

Past Projects

The firm has contributed to the development of products for many Fortune 500 companies, including Apple Inc., Intel, Logitech, and Microsoft, as well as startups like Pure Digital, Contour, and litl. As with many consulting companies in product development, much of its work is done under confidentiality agreements and can't be disclosed. Some recent public projects include Microsoft's Zune HD, the ContourHD, and the Livescribe Pulse.

MOTO Labs

In 2007, MOTO launched a website called MOTO Labs, "dedicated to sharing tools and technologies we have developed in our product development consulting practice," that includes links to founder Gregor Berkowitz's monthly column on CNET, and engineering-focused articles and videos.

One series of articles features multi-touch displays, including a side-by-side analysis comparing the resolution and accuracy of four competing touchscreen devices, including the Apple iPhone and the Google Nexus One. To address the "inconsistencies" in their first tests due to using human fingers, they recreated the tests using a robotic finger and expanded the group to include phones from six manufacturers, including Palm and BlackBerry.

Another series explored an interactive blackjack table.

Android Media Platform

In 2007, MOTO introduced the Android Media Platform as a family of reference designs that offer a ready-made development platform with an OLED display, OMAP processors, and multi-touch-capable touchscreens.

See also

  • Business strategy
  • Design management
  • Electrical engineering
  • Firmware engineering
  • Vendor sourcing
  • Innovation
  • Industrial design
  • Interaction design
  • Mechanical engineering
  • Software engineering
  • User experience