Windmade
The WindMade organization is developing a consumer label focused on wind energy. The organization is a non-profit NGO established by 7 partner organizations; Global Wind Energy Council, World Wide Fund for Nature, United Nations Global Compact, the LEGO Group, PricewaterhouseCoopers (PwC), Bloomberg L.P. and Vestas Wind Systems.
The WindMade organization is dedicated to accelerating the adoption of renewable energy by improving corporations’ ability to communicate their wind energy investments to their stakeholders. WindMade will strive to achieve this by increasing transparency of corporate investments in wind energy, by informing citizens on the implications of using different energy sources, and by empowering consumers to favour corporations who make a real contribution to delivering new wind energy.
The WindMade standard is going to be the underlying documentation of the WindMade label defining the requirements for participation. The standard is currently in development and will be subject to a public consultation beginning in Q1 2011.
External links
pl:WindMade