Whisper Mag

Whisper Mag is an online women's magazine. It is published weekly at no cost and is aimed at UK women aged 18–30. It currently has 10,000 unique users a month (Sept 2009).

History

It was launched in May 2008 by Liz Moores and Natalie Woodcock, who met while working together on Maxim magazine when it was owned by Dennis Publishing.

Editorial Style

Whisper Mag covers a broad spectrum of topics commonly found in weekly women’s magazines such as fashion and beauty. It also features music, columns, movies, links and videos.

The magazine's tone is more down to earth than many other women’s magazine available in print or online. It contains minimal celebrity content in favour of covering more attainable and realistic subject matter.

References