TapInfluence

TapInfluence (formerly branded BlogFrog) is a private company headquartered in Boulder, Colorado.

History

Founded in June 2009, BlogFrog originally began as a community platform for bloggers. In April 2011, BlogFrog began partnering bloggers with brands, offering an influencer marketing solution.

In 2012 the company took venture funding, expanded and opened a NYC office.

In 2013, the company recently re-launched as TapInfluence to reinforce its mission to help brands connect with a growing array of social influencers and to establish mutually beneficial relationships that result in impactful social marketing campaigns that are based on trusted, authentic content. A long-time champion of the blogger, the company pioneered large-scale influencer marketing programs that reach millions of consumers across all social networks. Now, its cloud-based software platform helps marketers streamline how they work with influencers and engage with consumers in ways that are lasting and meaningful. Executing on its strategy to automate the influencer marketing process, expand its influencer community beyond bloggers and create the first interactive marketplace to facilitate the influencer/brand relationship, TapInfluence counts more than 70 leading digital agencies and Fortune 1000 brands as customers.