SurfStitch.com

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SurfStitch.com is an online Surf Retail Store.

Background

In late 2008, SurfStitch was founded by Lex Pedersen and Justin Cameron from Sydney's Northern Beaches."It all began in a backyard shed, where a few enthusiasts came together to lament the sad state of surf supplies in Australia, and dream up a better solution." SurfStitch is now the largest ecommerce surf wear retail website in Australia. In 2012, SurfStitch announced their 300th brand listing.

Timeline

  • 2007 - SurfStitch was founded
  • 2008 - SurfStitch.com was launched
  • 2009 - Billabong International Ltd acquired a minority interest in SurfStitch
  • 2011 - SurfStitch and Billabong International form a Joint Venture to operate in Europe
  • 2012 - SurfStitch launched private members-only sale club, MoHoBu

SurfStitch's Awards

  • 2011 - Online Retail Industry Award (ORIA) - Best Pure-Play Online Retailer
  • 2011 - Online Retail Industry Award (ORIA) - Best Use of Technology
  • 2011 - Australian Interactive Media Industry Associated(AIMIA)
  • 2012 - Online Retail Industry Award (ORIA) - Best Pure-Play Online Retailer
  • 2012 - Online Retail Industry Award (ORIA) - Best Site Optimisation and Design