Rodgers Townsend

Rodgers Townsend is a nationally acclaimed, full-service marketing communications agency located in St. Louis, Missouri. The agency provides strategic planning, advertising, direct/one-to-one marketing, and digital marketing and design services to a wide range of clients both nationally and regionally. Already well known for business-to-business and direct marketing, the agency has a rapidly growing reputation for its digital work and consumer work targeting parents.

Current clients include: AT&T, Dot Foods, Eckert’s Orchard, Enterprise Holdings, Express Scripts, LouFest, Mayflower, Missouri Baptist Medical Center, Nawgan, Outreach International, PBS, Pleats, St. Louis University, The Black Rep, The Magic House and United Van Lines.

The agency has also done work for AARP Auto Insurance from The Hartford, AmerenUE, Anheuser Busch, Ardent Reels, Con-way Freight, Maritz, Scottrade, St. Louis Children’s Hospital, St. Louis Rams, The Hartford Financial Services, Washington University in St. Louis and White Wave Foods.

History

Tim Rodgers and Tom Townsend founded Rodgers Townsend in 1996. In 2006 Omnicom Group Inc. (NYSE: OMC) acquired the agency. Rodgers Townsend is part of the DDB Worldwide agency network.

Notable 2012

• Rodgers Townsend was ranked in the top 100 advertising agencies globally for best interactive design by Awwwards – 60th best interactive firm in the world and 14th best in the United States.
• A poster campaign for Come Out Swinging was recognized as a gold winner in the Graphis 2012 “100 Best in Advertising” annual.

Notable 2011

• Awwwards.com named RodgersTownsend.com site of the day on September 4, 2011.
• DrivingFutures.com, a sustainability web platform the agency created for Enterprise, site of the day on April 28, 2011.
• Communication Arts named DrivingFutures.com site of the day for May 24, 2011.
• CommArts.com featured RodgersTownsend.com as Web Pick of the Day on September 14, 2011.
• BtoB Magazine declared the AT&T Wi-Fi hospitality piece “a big success” and it was featured in the DM News as a case study.
• The AT&T Mobile Barcode Solutions site was The FWA site of the day on January 11, 2011.

Notable 2010

• Rodgers Townsend won a daytime Emmy for the PBS television spot “Trusted Guide."
• The agency produced a national campaign to mark The Hartford’s bicentennial along with a small business television campaign with the tagline “Achieve What’s Ahead.”
  • The small business website was featured on Creativity.com.
• Rodgers Townsend’s on hold music won a Gold National Addy.