R.O.C.S. (oral care products)

R.O.C.S. ® is a brand of Russian oral care products. Acceptable variations include R.O.C.S., ROCS, r.o.c.s. or rocs. R.O.C.S. is the abbreviation of "Remineralizing Oral Care Systems".

History

The R.O.C.S. brand is one of the first premium oral care segment brands on the Russian market. The development of culture and esthetics in the oral hygiene sector defined the tendency of switch of customer demand from the mass market brands to premium oral care products and increasing demand for new world class products on the base of innovative technologies.

2005

• January - R.O.C.S. products were listed in pharmacy and retail chains in Russia.

2006

• January - R.O.C.S. registered as a trade mark in RF №354792.

The rights holder - «WDS»Ltd. («WDS Company» is a part of «DRC» («DRC Group») . Application No. 2006700741 Trademark priority 18th January 2006. Registered in the State Register of trademarks and service trademarks of Russian Federation on 10th of July 2008. The period of validity till 18th January, 2016.

• June-R.O.C.S. registered as a trade mark in WIPO (under the Paris Convention) (Protected in AU, DK, EE, FI, GB, GE, GR, IE, JP, KR, LT, NO, SE, SG, TR, US).
• December – R.O.C.S. in Belorussia.

2007

• June – the production under trademark R.O.C.S. ® certified by ISO 9001:2000 AFAQ AFNOUR (France).
• June - R.O.C.S. in Baltic States (Estonia, Latvia, Lithuania).
• August - R.O.C.S. in Ukraine.
• December – production under trademark R.O.C.S.® has passed the inspection control of Central Research & Development Institute of Dentistry (Russia).

2008

• March - R.O.C.S. in Azerbaijan.
• May - R.O.C.S. in Sweden.
• June - R.O.C.S. in Moldova.
• July - R.O.C.S. in Armenia, Georgia.
• October - R.O.C.S. in Finland.

2009

• January - R.O.C.S. in Germany.
• April - R.O.C.S. in Kazakhstan.
• Аugust - R.O.C.S. in Austria.

Assortment

• Toothpastes
• Mouthwashes
• Toothbrushes
• Interdental product
• Professional prophylaxis products, R.O.C.S. Medical
• Special products

External links

R.O.C.S.

et:R.O.C.S. ru:R.O.C.S.