Old Fart
Old Fart is a brand of French wine produced in the Languedoc region. The wine label is unusual for a French wine in that it prominently presents the brand name and the variety of grape from which the wine is produced. Although the geographic region is stated as required by law, it is minimized. This is consistent with market demand; most New World wine consumers prefer brand and varietal labeling.
Old Fart can also refer to a member of the Motor Trend Community Forums who has reached the status of "addict." The first reference can be traced to a user by the name of "surely you cant be serious."
Red Bicyclette and FAT [...] are two other French brands and Yellow tail (wine) is an example from Australia. All of the producers involved have achieved success through emphasizing brand and grape variety on their labeling.
See also
- French wine
- Australian wine
- Wine labels