Just Marketing International
Sponsorship{{·}} Marketing | foundation = 1995 | founder = Zak Brown | location = Indianapolis, USA | locations = 6; USA (Indianapolis, New York, Charlotte); UK (London); Canada (Montreal); Germany (Cologne) | area_served = Worldwide | key_people = Zak Brown (Founder/CEO)Kevin Thimjon (Executive Vice President, Chief Finance Officer)Jon Flack (Executive Vice President, Client Services)Tom Moser (Executive Vice President, Strategy)Wesley Zirkle(Executive Vice President and General Counsel) | services = Event Marketing, Account Management, Experiential Marketing, Public Relations, Creative Services, Digital Media, Consulting, Licensing, Business to Business Development | num_employees = 140 (FY 2009) | homepage = }} Just Marketing International (JMI), launched in 1995, is a motorsports marketing services company, managing more than $300 million annually worldwide in motorsports investments in major racing series including NASCAR, Formula One, IZOD IndyCar Series, National Hot Rod Association, GRAND-AM Road Racingand and American Le Mans Series.
History
JMI was founded in 1995 by racing driver Zak Brown. In 1995, Brown took a sabbatical from full-time racing to launch Just Marketing International, offering sponsorships, advertising, special events, public relations, promotions, product licensing and corporate hospitality opportunities.
Originally a one-man operation, JMI now has a staff of more than 140 employees. JMI develops team primary sponsorships, track and event entitlements, league official status, series naming rights and driver endorsements in major motorsports series, including NASCAR, Formula One World Championship, IndyCar, NHRA, GRAND-AM and American Le Mans Series.
In June 2008, JMI announced a major partnership with Spire Capital Partners and Credit Suisse.
JMI has also developed the "Executive Drive" program, a customized performance driving event. Guests participate in driving a fleet of international sports cars at prominent race tracks.
Current clients
- Apex-Brasil
- Canadian Tire
- Continental Tire
- Cosworth
- Crown Royal
- DirecTV
- FIA GT1 World Championship
- FXDD
- Hoosier Tire
- Jeff Gordon Inc
- Johnnie Walker
- JPSK Sports
- Lenovo
- LG
- Spectrum Brands
- Subway
- UPS
- Verizon
Corporate affairs
JMI maintains its global headquarters in Zionsville, Indiana, a suburb of Indianapolis. Satellite offices include Short Hills, New Jerseyand NASCAR's key hub of Charlotte, North Carolina at Charlotte Motor Speedway. International headquarters are located in Formula One's commercial center, London, and international satellite offices include Montreal, Canada and Cologne, Germany.