Ingrid Sanders

Ingrid Sanders is the CEO and founder of online learning site Popexpert. She is also a frequent speaker at tech and entrepreneurship conferences and writes for The Huffington Post.

Early career

Ingrid graduated from the University of Missouri with B.A.'s in Journalism and Interdisciplinary studies in 2000. She then completed her MBA at the SDA Bocconi School of Management in 2003 with an emphasis in Entrepreneurship. Ingrid's first corporate job was helping internet subscribers use technology at Prodigy in 1998. Two years later she was the Marketing Manager for Italian software developer and interactive agency Think creating innovative web projects for Peroni, Solvay, and Bosch. From 2003-2004, Ingrid served as a Consultant for the United Nations Development Programme on the United Nations Millennium Project. She then served as Director of Strategy and Research for Iridium Group and the Director of Marketing Strategy at Acronym Media before spending three years as the General Manager for Online Advertising at The Active Network (Active.com). Ingrid's final corporate role was as the Managing Director of Digital Strategy and Partnerships at TargusInfo (now Neustar).

Popexpert

Popexpert was inspired by the six month sabbatical Ingrid experienced in 2012. She used the time to study topics related to mindfulness and well being, receiving certification as a Jivamukti Yoga instructor and training as a health coach with the Institute for Integrative Nutrition.

The sabbatical ignited Ingrid's mission to inspire and enable lifelong learning through Popexpert, which makes it easy for individuals to find experts to help them get better at life, work, and play. The company raised $2 million in seed funding led by Learn Capital in 2013 and is viewed as part of the new Sharing Economy.

Speaking arrangements

Year

Title

Event

June 2014

Mindful Minutes in Our Society

TEDx Market Street

2014

Build from purpose, find alignment, understand values

Big Omaha Tech Conference

June 2013

Panel on Building Community and Meditation Session

LeWeb London

September 2011

Digital CRM Data Activation

TARGUSInfo Interactive Insights Summit

July 2011

Driving Success Through Data Management, It Takes a Village

Adobe Customer Event

March 2011

A Tour of Human Ecommerce: What's For Sale?

SXSW South by Southwest

July 2010

Breakfast Presentation

OMMA AdNets Los Angeles

May 2010

Behaviorally Targeted Advertising—Holy Grail or Third Rail

Web 2.0 Summit

March 2010

Behavioral Analytics and Search Data-Driven Marketing

Search Engine Strategies NYC

March 2010

Consumer Privacy vs Advertiser Revenue

SXSW South by Southwest Smackdown

February 2010

The Power of Pricing: New Strategies for True Optimization

Rubicon Project Panel Event

December 2009

Target Spotlight Presentation New York

Publisher DigiDay

June 2009

Whistle-Stop Tour Philadelphia

Online Marketing Summit

February 2009

Keynote Panel "Big Brands, Big Plans"

Online Marketing Summit

September 2007

Work of Mouth Marketing Workshop

Promo Live Chicago