C. Krishniah Chetty & Sons

C. Krishniah Chetty & Sons is a 140 year old jewelry company in India. It was founded in 1869 by Cotha Krishniah Chetty. Krishniah Chetty initially started by simply sourcing gems and gold, but from 1880 moved on to jewelry as well. The establishment relocated to larger premises as the jewelry designs found patronage in the Royal families of Mysore, Sandur and Travancore. Krishniah Chetty’s clientele mostly included the royal families and the British, who were then very much a part of India’s colonial landscape.

C. Krishniah Chetty & Sons designed the official seal of Mysore State (now Karnataka). It was also awarded the Hallmark certification for gold; in fact it was the first company in Karnataka to receive this award.

Chronology of C. Krishniah Chetty & Sons

1869: Krishniah Chetty establishes C. Krishniah Chetty & Sons.

1890: C.K. Audinarayana Chetty joins the jewellery business.

1925: Third generation entry to the C. Krishniah Chetty & Sons business with C.Venkatachalapathy Chetty joining the business.

1956: Fourth generation entry into the C. Krishniah Chetty business with C.V.Hayagriv and C.V. Narayan joining the business.

1981: C.Vinod Hayagriv joins C.Krishniah Chetty & Sons.

1987: C.Krishniah Chetty & Sons installs a new ERP system, to achieve the highest standard in jewelry making.

1998: Fifth generation entry into C.Krishniah Chetty & Sons with C.Ganesh Narayan joining the business.

1998-99: The "Ultimate Certification" for diamonds introduced .

2004: Receives the Rotary Centennial Legend Award.

2007: C.Krishniah Chetty & Sons launches The Flagship Diamond Jewelry Specialist Store.

2008: Awarded "Best Retail Showroom 2008."

2009: Awarded "The Best Retail Employer 2009."

Diamonds

Diamonds are extensively used in jewelry making because of their remarkable optical characteristics. Due to the extreme rigidity of its framework, which is similar to that of a tightly woven lattice, only few impurities can contaminate it. This results in the clear and colorless appearance of natural diamonds.

Diamonds are colored when impurities such as boron and nitrogen get into the lattice framework. These impurities color the diamonds in myriad hues such as blue, pink, red, green, orange, purple, violet, yellow, olive, and brown. C. Krishniah Chety & Sons specializes in both clear and colored natural diamonds.

Jewelers shape the diamonds in different ‘cuts’ to create jewelry. There are 9 popular cuts: the Round Brilliant cut, the Marquise cut, the Princess cut, the Radiant cut, the Emerald cut, the Pear cut, the Asscher cut, the Oval cut and the Heart cut.

The quality or grade of a diamond is determined by the 4 C’s - Color, Cut, Clarity and Carat.

The Diamond Certificate

The Gemological Institute of America prescribes certain standards for the quality of diamonds. C. Krishniah Chetty & Sons uses it as a guideline to certify their “Ultimate Collection” of diamonds.

Customers are provided with a diamond certificate for all diamonds over 0.23 carat weight. The diamond certificate records all the relevant information pertaining to the diamond including carat weight, color grade, measurements and physical properties as well as plotting diagrams.

Jewellery Showrooms

C. Krishniah Chetty & Sons has two jewelry stores in Bangalore and a third one in Hyderabad.

The Heritage Gold jewelry specialty store in Bangalore
The Flagship Diamond Store in Bangalore
The Flagship Boutique in Hyderabad

The Flagship Store

The 14,000 sq.ft Flagship store of C.Krishniah Chetty & Sons, located on the Main Guard Cross in Bangalore, is dedicated entirely to Diamonds and other precious stones.

The Tolkowsky Collection

Tolkowsky is a 200 year old European Diamond house that has cut the world’s largest diamonds. Tolkowsky entered the Indian Market for the first time in exclusive partnership with C.Krishniah Chetty & Sons.

Tolkowsky diamonds display 8 hearts and 8 arrows, associated with the Ideal Cut. T Settings are combined with Ideal Cut diamonds.